Digital Marketing Services & Consulting Built Around Your Business

Digital Marketing is complicated. You deserve a SMART solution.

SMART Creative Group was founded on a simple belief: before developing a marketing strategy for a business, it's essential to understand how it operates. We delve into what drives revenue, why customers choose it, where growth emerges, and where opportunities may be overlooked. This deep understanding shapes every recommendation we make.

No jargon. No gimmicks. Just marketing that makes sense.

Digital marketing moves fast, and at SMART Creative Group, we stay ahead of it. New doesn’t always mean better. We combine proven best practices with emerging tools, technology, and opportunities to create a robust marketing strategy that makes sense for your business, putting it to work where it matters.

Strategy first. Performance by design.

No two businesses face the same challenges, so at SMART Creative Group, we don’t begin with a predetermined solution. Instead, we start by identifying the problem, crafting a tailored marketing strategy around it, and deploying the right people, tools, and tactics to support it. Every recommendation serves a specific purpose, and every investment is made with a clear reason.

Two ways to engage

SMART Strategy

SMART Strategy

SMART Strategy

SMART Creative team working with clients to build a digital marketing strategy and plan.

Know what’s working in your marketing strategy. Decide what’s next with confidence.


When your marketing isn't delivering results, or if you're uncertain about where to invest next, SMART Creative Group is here to help you find the answers. Through thorough audits, insightful second opinions, and effective fractional leadership and team development, we transform business challenges into clear priorities and a practical plan.

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SMART Studio

SMART Strategy

SMART Strategy

SMART Creative UX Content Writer creating a card sort for a website redesign.

Put your marketing strategy to work. Bring your marketing to life with websites, content, social media, and paid advertising built around your business goals. At SMART Creative Group, we provide the creative talent and hands-on support to help execute your strategy, measure performance, and continuously improve your return.

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Erica Taylor, Managing Principal and Digital Marketing Executive with 30 years of experience.

Meet the mind behind SMART Creative

Erica Taylor, Founder & Managing Principal

Erica has experience on both the agency side and as a client, giving her a unique perspective on effective marketing strategy. She understands the impact of investing in work that can sometimes miss the mark. This insight guides SMART Creative Group in their mission to treat your investment with the same care as her own.

Meet Erica Taylor